Find out who is bidding on your brand name in Google Ads.
Competitors, affiliates and lead resellers put your name in their headlines and take the customers who were searching for you. Check right now for free, then let us watch around the clock.
One live Google search from the US city you choose (New York if left empty), on desktop. Free, no account needed, takes about five seconds.
How it works
- Tell us the brand. Add your name, misspellings and the domains that are allowed to use it.
- We search like your customers do. Your brand plus the common add-ons (quotes, reviews, phone number, login) from up to 8 US cities, desktop and mobile, on a schedule.
- Every hijacker is recorded. Advertiser domain, ad copy, first and last seen, how often, and a date-stamped screenshot of the results page.
- You act with evidence. Export the pack for Google's trademark complaint form, or send it to the advertiser and watch the ads disappear.
One search proves nothing
Google shows different ads to different cities, devices and hours, and hijackers often exclude the brand owner's own area so you never see them. Repeated sampling from several places is the only way to know.
Screenshots that hold up
Each detection comes with a capture of the actual results page, stamped with the time, search term, city and device. That's what Google, and lawyers, ask for.
Made for people who buy or sell leads
Insurance agencies, franchises, local service brands and anyone whose own name is their best keyword. The Agency plan watches up to 8 brands from one account.
Questions
Is it legal for competitors to bid on my brand name?
In the US, bidding on a competitor's trademark as a keyword is generally allowed. Using the trademark inside the ad text is not. Google removes ads that use a registered trademark in the headline or description once the owner files a complaint with evidence, which is exactly what this service collects.
Why can't I just search Google myself?
You can, once. But ads rotate by city, device and time of day, and advertisers frequently exclude the brand owner's own location. Monitoring from several cities around the clock catches what a single search misses.
What does Google need for a trademark complaint?
The ad copy, the advertiser's domain, the dates it was seen, and ideally a screenshot. Every detection here is stored with all four and exported in one click.
Will it flag my own ads or my agents?
Add your domains and authorized partners to the allowlist and they're skipped. If one slips through, "This one's ours" removes it and reclassifies its history.
Will you catch every ad that uses my brand?
No tool can promise that, and we'd rather be upfront about it. Google rotates ads by city, device and time of day, and doesn't show every ad on every search. We search your brand the way customers do, repeatedly, from the cities and devices you choose: up to 300 searches per brand per day on Starter, 480 on Pro and 1,920 on Agency. Advertisers who run on your name regularly show up within a few checks; one who appears rarely or only elsewhere can be missed. Your dashboard shows exactly how many searches each brand gets.
How does the free trial work?
Starter and Pro start with 3 free days (Agency is billed from the first day). You enter a card to start, but nothing is charged during the trial. When the 3 days are over, the plan's monthly price is charged automatically and the plan renews every month. If you cancel before the trial ends (dashboard, "manage billing"), you aren't charged at all. One trial per account.
Can I cancel?
Yes, any time from your dashboard (the "manage billing" link). Monitoring stops at the end of the period and your history stays available.
What counts as a violation?
An ad from someone else that shows your brand where searchers can see it: in the headline, in the description, or in the advertiser's domain name (like yourbrand-quotes.com). Hidden tracking codes in ad links are ignored, so competitors merely bidding on your name aren't flagged by mistake.